$300 Value
40% Off!
Heroes x Pearl Box
$179 Ticket: Luxe 3Hr Top Shelf Open Bar w Caviar & Food (a $300 value)
$179
$300 Value
40% Off!
Remaining to Buy
$300
40%
value
savings
remaining
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Feast your senses and party-appetite this New Year's Eve at Heroes & Pearl Box - a three-story carriage house in SoHo that's merging next-level cuisine & decadent drinks with lavish celebration and a luxe crowd. Drink, dine, and dance the night away as you soak in this alluringly haute affair starting at 9:00pm on Tuesday December 31, 2024.

Grab your $179 GA Ticket (a $300 value) that gets you admission to this ultra-exclusive soirée, complete with a 3 Hour Top Shelf Open Bar from 9:00pm until 12:00am serving Cocktails, Wine, and Beers. A Delicious Grazing Station with Canapes and Big Pearl Caviar, as well as Passed Foods like Steak, Duck, & more will also be served from 9:00pm until 12:00am.

In addition to Champagne sips, potent cocktails, bubble brews, and vivacious wine, you'll immerse yourself in a gourmet paradise. Bite into canapes, leaving a bit of room for the spot's incredible menu of eats like Smoked Fish, Steak, & their recently New York Times-applauded Duck.

With bubbles to cheers at midnight, a Polaroid photo booth, and DJ sets by British multi-disciplinary artist KESH, there's nothing standing between you and the best night of 2024 - and maybe even 2025!

You’re bound to encounter innumerable creative looks and loads of unexpected surprises. This is New York City, after all...

Location
Heroes x Pearl Box
357 W Broadway

Merchant

A fresh addition to the neighborhood in 2024, Heroes & Pearl Box bring a new concept to the city, where exquisite cuisine & mixology collide with social revelry and head-turning style. Owners Ariel Arce, Aaron Lirette, and Kenneth Crum have transformed a three-story carriage house in SoHo into an immersive destination that's ideal for an unforgettable New Year's Eve.

At the ground level is Heroes, a striking lavender-hued dining room, where a mural honors the everyday heroes who have inspired the trio. The New York Times-praised hotspot is ready to infuse your night with their jaw-dropping cuisine, while upstairs oasis, Pearl Box, is poised to give you a mixture of old-world cool and modern energy.

Let the sip-tastic sensations begin at this epic night hosted by the event gurus at 24Karat. 24Karat marries luxury experiences with high concept events and dining. Whatever tipples make you swoon, drink up from the top shelf open bar, letting the liquid courage build as world-famous DJ, KESH, starts plying the hits that will draw your onto the dance floor. Plus, take a few snaps in the Polaroid photo booth to capture the night & relive the fun.

Once you've quenched your thirst for opulent extravagance, delight yourself in a spread of fare that will wow even the most discerning epicureans. In addition to the Duck - which The New York Times aid was one of the best things they ate this year - there will also be steak, canapes, fish - the list goes on and on!

As the countdown starts, raise a glass of Champagne, and steal a kiss or two - the night is just getting started...

Your $179 GA Ticket (a $300 Value) Includes:

  • Admission To The New Year's Eve Party at Heroes & Pearl Box from 9:00pm until 2:30am on Tuesday December 31, 2024.
  • 3 Hour Top Shelf Open Bar from 9:00pm until 12:00am serving Cocktails, Wine, and Beers.
  • Delicious Grazing Station with Canapes, as well as Passed Foods like Steak, the famed New York Times-acclaimed Duck, & more served from 9:00pm until 12:00am.
  • 2 Kilos of Big Pearl Caviar to kick-off the evening's festivities.
  • Live DJ Performances by KESH.
  • Live Countdown.
  • Midnight Champagne Toast.
  • Polaroid Photobooth.

Heroes' Website | Pearl Box's Website | New Year's Eve

Featured
The Fine Print
  • May purchase as many tickets as you like for personal use or for gifting.

  • Event runs from 9pm-2:30am; Top Shelf Open Bar runs 9pm-12am.

  • Valid only for event on Tuesday December 31, 2024.