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göt2b is hitting the streets with the launch of its Non-Stop Store, the brand’s first-ever mobile experience that never stays in one place. Designed to celebrate the portability and performance of the göt2b glued wax stick, the Non-Stop Store transforms the traditional pop-up into a dynamic, on-the-go experience — rewarding those who “catch” it with complimentary product. The activation will stop for a one-hour press preview before beginning its route in New York City at Union Square on May 4.
