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Let's get festive. Head to 30 Rock. Saks Fifth Avenue will wondrously transform its flagship into The Winter Palace with the unveiling of its historic holiday windows as well as the premiere of a new theatrical light show, with three-dimensional elements, to the front façade of the iconic store. With towering light icicles, crystal palace spires, and snowy magnolia arches, The Winter Palace is a completely new concept for Saks Fifth Avenue and is going to be amazing.