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This holiday season, Kiehl’s is giving back to its home city with a series of feel-good moments. Popping up in unexpected corners of New York City, Kiehl’s will blend nostalgia, generosity, and community connection through thoughtful gestures.
On November 7th, during the morning and evening commutes at Grand Central Station, street performers will entertain passersby while Kiehl’s distributes 1,000 Duo for the Hydration Gift Sets at each performance.
As the iconic MetroCard phases out, on November 11th and 12th the brand will hand out limited-edition, pre-loaded MetroCards across NYC (2,600 free rides) alongside complimentary gift sets.
On November 13th, Kiehl’s will surprise 50 diners at Little Ruby’s West Village with a complimentary meal and Hydration 2 the Max Gift Set, while from November 8th to 10th, a collaboration with Daily Provisions will offer the same gift set with every purchase of an exclusive holiday menu item.
Rounding out the celebrations, Kiehl’s has partnered with NYC street art legend Lady Pink to reimagine its Hell’s Kitchen flagship with a vibrant graffiti-style installation and an interior mural crafted from everyday Kiehl’s products—transforming the space into a joyful, artful tribute to the community this holiday season.
