Enjoy free hot or iced coffee and receive a Day Dew Deluxe Sample with every cup during Beauty of Joseon’s special event! Each day, the first 30 guests during Happy Hour will also receive an exclusive Goodie Bag—a Beauty of Joseon eco tote filled with Day Dew Sunscreen, other full-sized BOJ products, and special goodies. The Happy “Gem Glow” Hour time will be announced guerrilla-style on Instagram, so follow @beautyofjoseon_official to catch the surprise. Join the event at the following New York City locations: October 30th on the north side of Spring Street between Broadway and Mercer, October 31st on the east side of Park Avenue between 17th and 18th Street, and November 1st on the west side of University Place between 12th and 13th Street, from 10:00am to 7:00pm. Don’t miss your chance to sip, glow, and score some cult-favorite Korean SPF!

• Beauty of Joseon Coffee Truck Pop-Up Details