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Pura x Calm: An Immersive Experience
Pura x Calm present: The Scents of Calm Immersive Experience
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5 9th Avenue
Tuesday, June 9th, 2026
12:00PM - 6:00PM
Details

Escape the city's nonstop pace and step into a multi-sensory oasis as Pura and Calm transform Gansevoort Plaza into an immersive wellness experience designed to soothe the senses. This interactive pop-up invites guests to journey through three experiential rooms, each pairing one of the new Pura x Calm fragrances with curated soundscapes and mindfulness content from Calm, creating a unique environment to help you relax, recharge, and reconnect. Be among the first to discover the exclusive fragrance collection, participate in calming moments inspired by Calm's most-loved meditations, and experience firsthand the powerful connection between scent and sound. Adding to the festivities, reality star Carl Radke will make a special appearance, while surprise giveaways and exclusive wellness-inspired goodies will be available throughout the day, making this a feel-good escape you won't want to miss.

Source: Pura