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Step into the best free event of Black Friday weekend as Wayflyer transforms 95 Rivington Street into the “House of Black Friday,” a creator-led pop-up running November 28 through December 2 that brings 70+ fashion, beauty, wellness, food, and home brands into one immersive space where you can touch, try, sip, get massaged, explore free workshops, enjoy morning coffee and happy-hour drinks, and even enter for a chance to win a curated haul of everything in the house—no tickets required, just walk in and make yourself at home.
