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From production and distribution to sales and advertisements, the beverage industry has historically been dominated by men. Female founders Jen Batchelor (Kin Euphorics), Alix Peabody (Bev), Hilary McCain (Sweet Reason), and Gina Correll Aglietti (Yola Mezcal) are challenging and redefining the landscape with powerful alcoholic & non-alcoholic beverage brands that resonate with female consumers. Join them as they discuss their views on where the future of beverages is headed.