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This weekend, escape the winter blues and dive into your Italian Alpine fantasy at Eataly Flatiron, whose Serra Rooftop has been transformed into Alpina: a winter pop-up experience to indulge in decadent cuisine, sip potent cocktails, and soak in the après-ski vibes like you've just landed in the Alps.
Grab your $49 pulse (a $104 value) for a Rooftop Cocktail Brunch For Two that includes 2 Entrees, as well as 2 Cocktails - we love the Cold Brew Negroni with coffee infused Campari, gin, sweet vermouth, and chocolate bitters.
Showcasing the food and beverage traditions of Italy’s most Northern regions, the Alpina brunch lineup is ready to wow. The New York Times-celebrated perch in the sky will showcase Madison Square Park and the Flatiron building via wraparound windows, made cozy with plaid tablecloths, faux fur-lined seating, warm wood, lush evergreen, and twinkling winter vibes.
Sip a few Purgatorios with vodka & Bloody Mary mix as you slice into Bistecca E Uova, aka Steak & Eggs with sirloin, a sunny-side egg, crispy potatoes, and Parmigiano Reggiano DOP. We also adore the Tiramisu Pancakes topped with tiramisu crema, cocoa powder, and a splash of caffè espresso.
Who needs a flight to the Alps when you can find it right here in The Big Apple? Let the après festivities begin...
Snap photos with your crew, then spend some time sipping & savoring the stunning views of NYC at Eataly's Serra Rooftop. They've taken their 14th floor restaurant and turned it into an après ski paradise, aptly called Alpina. Inspired by the traditions of Italy’s most Northern regions, you'll be whisked away as you channel the bella vibes all weekend long.
Eataly is a global sensation that brings the essence of Italy to cities worldwide, offering an immersive journey into authentic Italian culture and cuisine. Focused on quality, craftsmanship, and tradition, Eataly lets you explore the rich diversity of Italy's culinary heritage, serving as a gathering place for food lovers to experience the heart of Italian gastronomy.
Situated adjacent the iconic Flatiron Building and Madison Square Park, Eataly Flatiron elevates the Italian experience with its stunning, heated, and enclosed rooftop restaurant, Serra. This awe-inspiring space offers a menu that celebrates indulgence in every way.
The Alpina takeover is beyond enchanting, featuring twinkling lights, gorgeous sunshine flowing in through every window, faux-fur accents, plaid tablecloths, rich greenery that harkens to the pine-lined slopes, and an undeniable coziness that will melt away your winter blues in favor of weekend brunch magic - no skiing skills required!
As you cuddle up, sip a few Cold Brew Negronis with coffee infused Campari, gin, sweet vermouth, and chocolate bitters, or the Sidro Delle Montagne repping Tuaca liqueur, lemon, ginger syrup, apple cider, and cinnamon as you devour Tagliatelle Al Tartufo Nero, aka housemade tagliatelle topped with Urbani Black Truffle.
The Uova Benedettine is also a dream, comprised of poached eggs, hollandaise, prosciutto cotto, and spinach on a housemade croissant, not to mention the famed Eataly French Toast - think brioche, syrup, fresh berries, and whipped cream.
Raise your glass to the sky, and make this weekend one for the books - no slopes required.
All choices will be made from the restaurant's full brunch menu
Your $49 Rooftop Cocktail Brunch For Two (a $104 value) includes:
Eataly Flatiron's Serra Rooftop earns a magnifico 4.3 Stars on OpenTable from 7,080+ reviews including:
"Truly amazing I 10000% recommend. The food was the best my husband and I have ever had you can tell its fresh and house made this is definitely a must try place! Our server was so genuine and truly cared that we had a good experience. The ski lodge popup was the perfect cozy, chic, elevated vibe that we were looking for!"
"PERFECTION! Loved everything - service, food, ambiance!"
"The food is delicious. The service and ambience excellent. The ski lodge look was great and super for photos. Looked like an Alpine area. Everyone so polite and attentive. It was a wonderful experience. Every time I have visited the decor matches the season. This time the table had red plaid the chairs had fur like cushions and covers. it is magical."
May purchase as many vouchers as you like for personal use or for gifting.
Multiple vouchers may be combined for larger groups.
Tax & tip not included; reservation required.
$6 upcharge for Tagliatelle, $10 upcharge for Bistecca.
Expires on Sunday March 30, 2025.
