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K-beauty lovers, SKIN1004's once-a-year 1004DAY celebration is back in NYC! Head to the brand's SoHo flagship October 2-4 for three days of interactive activities inspired by connecting with nature, yourself, and SKIN1004. Make your way through the experience and collect every stamp to unlock Lucky Scoop, where you'll have the chance to take home a variety of SKIN1004 products. Guests can also participate in the brand's Bring & Exchange promotion with an eligible full-size SKIN1004 product, with participation limited to once per person per day. Stop by 470 Broadway from 11:00am-8:00pm and get ready to play, discover, and stock up on skincare.