Italy's #1 makeup brand, KIKO Milano, is bringing a little bit of Milan to downtown NYC with the grand opening of its new SoHo flagship and a Labor Day weekend packed with beauty perks. From September 3–7, stop by the new West Broadway store for Italian-inspired "CIAO SoHo" makeup services, complimentary personalized engraving with NYC-inspired icons, live DJs, refreshments, and special in-store experiences. Plus, the first 500 guests will score a free KIKO product, while shoppers who spend $30 can receive an additional gift with purchase.