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Some stories deserve a loose end. This NYFW, NOYZ is taking over 173 Elizabeth Street with its Loose Ends Social Club, an immersive fragrance experience inviting New Yorkers to share what's still unfinished while discovering scent in a whole new way. Meet NOYZ scent sommeliers and soon-to-be-revealed VIP guest hosts, mist the fragrance to uncover your NOYZ gift, and sip complimentary coffee or matcha along the way. Everyone leaves with a loose end — and perhaps a new signature scent, too.