About Sony Square NYC Sony Square NYC is a public space committed to showcasing innovations in products, music, movies and gaming. Visit us in the bustling Flatiron District for exclusive content, product launches, creative workshops, live performances and more. Our Location Sony Square NYC is located on the corner of 25th Street and Madison Avenue, across the street from Madison Square Park, and surrounded by iconic New York City architecture, including the Flatiron Building and the Met Life Clock Tower, as well as a variety of shops and restaurants.