Lululemon athletica inc. styled as lululemon athletica, is a Canadian athletic apparel retailer. Lululemon is a self-described yoga-inspired athletic apparel company for women and men. The company makes a variety of types of athletic wear, including performance shirts, shorts, and pants, as well as lifestyle apparel and yoga accessories. The company was originally based in Canada, but has expanded to selling its products internationally in both store fronts and via their online platform, lululemon.com. The brand adopts a genuine, customer-education focus