We believe that everyone deserves product that are exquisite, effective, modern, and good—in every sense. We started Credo with the goal of providing you with the world’s most exceptional collection of those very products. From the artisan workshops in our hometown of San Francisco to the farms of New Zealand, we have searched near and far to curate an unparalleled lineup of artisan brands. This Credo community is living proof that we can have beautiful and results-driven products that are also safe and sustainable. Their thoughtful and proven combinations of natural and ethically sourced ingredients offer beauty-seeking and health-concious beauties a truly elevated experience. Like the passionate creators behind our cherished brands, we are always transparent about what we sell and what we stand for. This starts with vowing to never carry products with known harmful ingredients or animal byproducts. (Isn’t integrity a beautiful thing?) This also includes leading a mission that’s near and dear to our hearts: changing the way people think about the ingredients and products they put on their bodies. We believe giving you a simple, elegant, and welcoming natural-beauty shopping destination—filled with amazing products and honest experts—is a pretty good start.