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Pharmaceutical ads are the worst. There's the one where there is a dark cloud following you around because you're sad. There's the one with a silver fox of a husband popping a pill and then dancing all sensually with his equally attractive wife. Why are they all the same? And why so darn cheesy? Neon and the Artifact Gallery together poke fun at this state of affairs at Pharma Cheese, a parody exhibit with ads so bad they look real. Sips and cheeses will be served.
