Little Cupcake Bakeshop (LCB), a specialty desserts bakeshop, has teamed up with FEED Projects founded by Lauren Bush, to launch a shop-in-shop at both LCB locations. For every item sold, a portion of proceeds will be directed to FEED, a social business that supports programs to provide meals for children around the world.

- The Little Cupcake Bakeshop!

Featured items will include a one-of-a kind Little Cupcake Bakeshop and FEED tote bag with proceeds benefiting the United Nations World Food Programme‘s School Feeding operations, FEED Japan t-shirt and tote bag to help raise funds for the Japan disaster relief efforts, and other products that help FEED the world. LITTLE CUPCAKE BAKESHOP AND FEED PROJECTS LAUNCHES A SHOP-IN-SHOP