Join Samuel Adams Brewing the American Dream for the program's first NYC Holiday Popup Market, celebrating small business, craft beer, and holiday cheer! Purchase of your ticket includes a copy of Our American Dream Cookbook (valued at $25) that you can pick up at the event before enjoying access free Samuel Adams beer and delicious goods from incredible local entrepreneurs! The market will spotlight inspiring small business owners featured in the cookbook, as well as other local partners, as they serve tasty bites, sips, and samples alongside a lineup of seasonal Samuel Adams brews and curated holiday shopping. Samuel Adams Holiday Market Details & Tickets
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