A Two-Day NYC Pop-Up Spotlighting Premium K-Beauty Brands, Immersive Experiences, and Exclusive Skincare Moments
555 W 25th Street
Saturday, December 6th, 2025 at 11:00AM to
Sunday, December 7th, 2025 at 5:00PM
Discover three premium Korean skincare brands at an immersive NYC pop-up weekend, where skincare lovers, K-beauty fans, and lifestyle enthusiasts can explore product discovery and sampling stations, photo-ready aesthetic zones, exclusive retail specials, branded installations from SAM’U, Apothe, and URIID, plus complimentary treats from Gong Cha (while supplies last); this free, public event invites you and your friends to take photos, discover new favorites, and enjoy an elevated weekend beauty experience.
Beauty&Beyond - KBeauty x Skincare Pop Up Details
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