ÅLAND, the Biggest Korean Fashion Retailer in the US, Is Launching BtheB With Free Samples and Goodies!
1 American Dream Way
Saturday, November 22nd, 2025 at 11:00AM to
Sunday, November 23rd, 2025 at 8:00PM
On November 22-23 starting 11:00am, head to American Dream right outside New York City to test and explore 44 new Korean beauty brands. The first 100 people get a goodie bag with over $100 worth of K-Beauty with any $50 purchase. You can also play a free Korean retro game and win prizes from K-Beauty to fashion to food. Plus, there’s an AI photo booth that is free just for grand opening weekend!
ÅLAND BtheB Grand Opening Details
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