The Sweetest Pop-Up in NYC: Strawberry Shortcake’s “Bake Shop”
188 Lafayette Street
Saturday, February 14th, 2026 at 11:00AM to
Sunday, February 15th, 2026 at 5:00PM
WildBrain’s beloved Strawberry Shortcake is partnering with Magnolia Bakery and The Little Words Project to bring the sweetest “Galentine’s Day" event to NYC with a pop-up “bake shop” in SoHo on Valentine’s Day weekend. This event aims to surprise and delight consumers with an immersive, unforgettable experience—serving up sweet treats and delicious giveaways, along with first looks at the latest Strawberry Shortcake products, across games, toys, and plush. Plus, the brand‐new Strawberry Shortcake mascot will be popping by for sweet meet‐and‐greets and picture‐perfect photo fun.
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