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The mouth-puckering candy opens up shop in NoHo serving up crazy creations like The Waffle-Licious - a waffle topped with Sour Patch Kids ice cream, Sour Patch bits, Sour Patch drizzle, whipped cream, mini raspberry chocolate cups, and a marshmallow kid. The vibrant, sugar-laden retail store also boasts a candy mix bar, collectors merchandise, and, of course, all the candy your sweet tooth could desire!