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In celebration of National 901 Day on 9/01, 901 Silver Tequila is planning to give fans a free concert co-hosted by 901 President Kevin Ruder and 901 CEO and Founder Justin Timberlake. This event is part of the largest-ever national promotion in support of the annual day celebrating the 901 Tequila brand's namesake. In addition to sponsoring a FreeSol concert at Irving Plaza in New York City on 9/01 at 9:01pm, over 500 901 Tequila accounts throughout the U.S. will be hosting celebratory events where consumers will toast National 901 Day at 9:01pm.